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Counselling and therapy

Help people find your practice and feel ready to enquire.

Websites and local SEO for counsellors and therapists. Clear service information, practitioner credibility and a reassuring enquiry journey.

By Graham McCann · Updated 11 October 2026

Built around a sensitive first enquiry

People choosing a counsellor often need to understand who you are, what you help with, how sessions work and what happens when they contact you. A useful website answers those questions without asking them to share a personal history in a marketing form.

I work on the website and local search together: helping suitable visitors find the practice and giving them a clear, respectful next step.

Relevant client experience

I have delivered website and local SEO work for Morning View Therapy, a Glasgow counselling and CBT practice. That work is a practical example of presenting a local practitioner and their services clearly.

The project story describes the work. It does not claim a number of new clients or treatment outcomes.

What we can work on

  • Service pages that explain your approach, fees, session formats and areas served.
  • Accurate practitioner details, qualifications and professional memberships supplied by you.
  • Local SEO for your actual practice area and Google Business Profile where eligible.
  • Mobile-friendly enquiry forms and clear booking or contact routes.
  • Technical improvements, website care and progress reports.

Remote sessions and local sessions need different information

If you work online as well as in person, explain both clearly. Local pages should describe real service reach, rather than imply a consulting room in every town.

The initial review looks at your existing content, search visibility and enquiry process. We agree priorities around the services and locations you actually offer.

A manageable scope and clear pricing

Website SEO foundations start at £299/month. Growth at £699/month includes local SEO and Google Business Profile work. New builds and ongoing website care are quoted separately to an agreed scope.

You review practice information and clinical wording before publication. Enquiry reporting focuses on contact activity and business outcomes, with no sensitive therapy details sent to analytics.